A RUNNING USA RACING INITIATIVE?

     A year and a half after conducting a Town Hall meeting at their 2010 industry conference focused on the obesity epidemic, Running USA has yet to put in place a children’s initiative that would either compliment or coordinate with First Lady Michelle Obama’s Let’s Move, NFL’s Play 60, or NBA’s Get Fit initiatives.  Though a memorandum of understanding (MOU) has been floated to create a joint RUSA, USATF Foundation, RRCA initiative, to date, no consensus has been reached on implementing that, or any other such program. 

     It is classic running world paralysis, underscoring the deep divisions inherent in this most individual and turf-oriented of sports.  As RUSA President Virginia Brophy Achman of Minnesota has said, “While it is great that we all have thoughts and opinions, and I do embrace diverse perspectives, at some point we have to build consensus and move forward. “

     She is absolutely right.  Yet the passions in the sport run strong. And while that is a good thing, the existential division between road running and its default national governing body, USATF – which, given the state of that organization, shows no signs of changing – has led to a deeply rooted local event orientation, which in turn has made cross-event promotion and consensus an elusive target.

     This coming Tuesday another teleconference among RUSA board members will again broach the subject in an attempt to kick start a process which is quickly moving away from a sport whose mission and structure, at least on the surface, is perhaps best suited to address the growing national problem.  Continue reading