The clock is ticking, or at least liquid crystals are silently reforming. And with that inexorable progress, time is running short for Kenya’s Eliud Kipchoge – as it is for all of us now, all who came before, and all who may come after.

At age 34 (5 Nov. 1984) the marathon world record holder and 2016 Olympic champion has no time to waste. We are only in our prime for so long. Thus, even as the 2:02;37 effort from London this April 28th still lingers, Mr. Kipchoge  is already planning another assault on the sub-2 hour marathon. for this fall

This new attempt will not take place in Berlin, the Abbott World Marathon Major where the last six men’s world marathon records have been set – including Eliud’s 2:01:39 last September.  Instead, Kipchoge will attack sub-2 at a special event staged somewhere in London sponsored by INEOS, a large London-based manufacturer that has recently entered into the world of sporting sponsorship by taking over cycling‘s Team Sky.

It was in the spring of 2017 that Kipchoge first attempted to run sub – two. That effort was conducted on a Formula One race track in Monza, Italy that was closed to the public. The production was famously staged by Eliud’s shoe company sponsor Nike.

That attempt came tantalizingly close to its historic goal, just 26 seconds shy of the magical sub-2 mark. However, his finishing time of 2:00:25 was not record-eligible because the event used a rotating squad of pacers when  only pacers who start with the record attempter are deemed valid.

The understanding is that for this 2019 attempt in London, Kipchoge will again be set up behind a phalanx of rotating pacers. (more…)