Day: July 7, 2019

PURPOSE IN THE PROCESS

Let’s just consider running shoes for a second, shall we?  I mean, the name itself, not just their brands or models. “Running shoes”, as opposed to shoes that we wear while running. But doesn’t it seem like we are getting closer to the reality of that literal description with each passing marketing season?

The way modern running shoes are being designed it won’t be too long before some built-in flinging device will be inserted to take the nasty little requirement of generating our own power out of the equation.

Soon we will begin to hear about the first sub-1 hour marathon before Eliud Kipchoge has a chance to fully recover from his first sub-2. And everyone will applaud but like the proliferation of home runs in Major League Baseball this year, the performances in one era will be impossible to compare against another and something fundamental will be lost. (more…)

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