Today, America’s secular sporting holiday pits the New England Patriots against the Seattle Seahawks in Super Bowl LX at Levi Stadium in Santa Clara, California. From food… Read more “The Economic Power of the Marathon Is Still Undervalued”
Tag: Marathon
SWITZER TO BE HONORED BY HER ALMA MATER SUNDAY
Coming directly on the heels of her husband, Roger Robinson, being presented with Life Membership of Athletics New Zealand last Sunday, pioneering marathoner and women’s advocate Kathrine… Read more “SWITZER TO BE HONORED BY HER ALMA MATER SUNDAY”
When Is Enough Enough? — The Case for Running’s 5% Reinvestment Plan
This week, two studies were released that together tell a familiar and troubling narrative about American health—but they also present the running industry with a unique opportunity… Read more “When Is Enough Enough? — The Case for Running’s 5% Reinvestment Plan”
The New Endurance Era: From “Foot Soldiers” to Social Seekers
Happy Boxing Day to all. Toya shared an article with me this morning that caught my attention, and perhaps will catch yours as well. It came from Athletechnews.com,… Read more “The New Endurance Era: From “Foot Soldiers” to Social Seekers”
Remembering the Good Old Days: Happy 78th, Boston Billy.
Patriots Day 1978, the Boston Marathon, back when the fields were still growing, but small enough where, as our friend Norma Friedman once said, “We knew the… Read more “Remembering the Good Old Days: Happy 78th, Boston Billy.”
MARATHON MOMENTUM CONTINUED IN 2025
The marathon did more than endure in 2025—it reasserted itself. As we await the results from this weekend’s MARATHON PROJECT in Chandler, Arizona, we can still read… Read more “MARATHON MOMENTUM CONTINUED IN 2025”
Conversation with Dr. Jim Barahal, president of the Honolulu Marathon Association
“Organized like a World Marathon Major, but has the spirit of a mom and pop race.” – Dr. Jim Barahal, speaking of the Honolulu Marathon
MARATHON YEAR 2025 – Men
The Valencia and Cal International Marathons on December 7 marked the completion of the speed events for the 2025 marathon year. The Honolulu Marathon is up next… Read more “MARATHON YEAR 2025 – Men”
HOW FAST IS STILL TOO FAST?
Great question — and one that gets to the heart of elite pacing strategy and physiological sustainability. John Korir entered the 2025 Bank of America Chicago Marathon… Read more “HOW FAST IS STILL TOO FAST?”
A DIFFICULT RACE IN A DIFFICULT TIME: CHICAGO 2025
This weekend, 55,000 brave souls will line up in Grant Park for the 2025 Bank of America Chicago Marathon, one of the original Abbott World Marathon Majors.… Read more “A DIFFICULT RACE IN A DIFFICULT TIME: CHICAGO 2025”