Increasingly, the world of athletics (track & field) has realized that in order to make an impression in this glutted media and sponsorship universe, they have to… Read more “TRYING ON THE NEW”
Tag: Noah Lyles
LYLES RILES
Noah Lyle’s comment about track and field being a true world championship sport while the NBA is “World Champion of what? The United States?” continues to make news… Read more “LYLES RILES”
EUGENE AND BEYOND
In the wake of what has to be judged an exciting, successful World Championships in Eugene, Oregon, where the host nation won a record 33 total medals,… Read more “EUGENE AND BEYOND”
TOKYO OLYMPIC DILEMMA
The Tokyo Games are coming at us like Noah Lyles around the turn in the 200 meters; they’ll be on us in a blink. Now imagine being… Read more “TOKYO OLYMPIC DILEMMA”
ATHLETICS’ SISYPHEAN TASK
It is perhaps the most Sisyphean of athletics’ challenges, the movement to truly modernize the sport of athletics (track & field). Over the years, the boulder of… Read more “ATHLETICS’ SISYPHEAN TASK”
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